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A first-of-its-kind, artificial intelligence-powered mobile app to help visually impaired users apply makeup.
March 21, 2025
By: TOM BRANNA
Editor
Last week, The Estée Lauder Companies (ELC) received the Innovation Award at the 2025 World 50 Impact Awards for its Voice-Enabled Makeup Assistant (VMA). ELC calls it a first-of-its-kind, artificial intelligence-powered mobile app to help visually impaired users more easily and confidently apply makeup. World 50 Group is a global community of business leaders from the most respected and influential companies. The Impact Awards ceremony in Miami on March 12 attracted executives from lea...
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